New Published Article

Original article published in The Elite Daily

Gucci Horsebit Loafer Celebrates Its 60th Anniversary

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It’s hard to believe that our classic moccasins of choice are turning 60 this year. Yep you heard right, Gucci’s iconic Horsebit loafers with the beautiful double ring and bar motif have been around since the time our grandmothers were our age.

Not only that, but they have remained cool for that long and are still part of every fashionista’s shoe-of-desire list due to its high quality craftsmanship and design. This shoe also marks the anniversary of Gucci incorporating shoes into their brand. Yes, there once was a time where Gucci did not make this accessory.

Now an occasion like this cannot go unnoticed which is why Gucci has launched a global campaign in order to celebrate the shoe’s birthday. The campaign will consist of a full makeover of the brand’s stores and Facebook page.

The stores will now be decorated in all pink and display retro videos of the evolution of the shoe, with the same pink backdrop as the store.This video of the different models that have emerged throughout the shoe’s history, will also be present in all of Gucci’s social media outlets.

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There will also be a few limited-edition anniversary models of the shoe which will come in different colors and materials ranging from crocodile to patent leather to suede. This collection will be available both online and in the store.

But that’s not all, the same day of the brand’s global transformation and the launch date of the video, the brand also opened an exhibit in Florence’s Gucci Museo where they retell the story of the shoe and the impact it had on Gucci’s image and success.

It’s a good place to go and see pictures of celebrities like Madonna, Brad Pitt and Jodie Foster wearing this gem. The pictures were retrieved from the Metropolitan Museum’s costume institute archives and in these images one can see that design-wise the shoe has not changed at all, yet has remained stylish throughout its existence.

With such a big celebration of such a beautiful utilitarian shoe, I wouldn’t blame you if you felt tempted to buy a pair (or five) for yourself.

Wearing nice clothes makes you feel better about yourself

Proof Positive: What You Wear DOES Affect How You Think

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As people who wear many hats (literally), we know that we feel differently when we’re wearing a beautiful outfit, and when we just climb into what’s the most comfortable…and now, we have proof. Scientists part ofThe Journal of Experimental Cognition have been researching the effect that clothing has on the way we think and act, a phenomenon called “enclothed cognition”…and here’s the magical part: You have to be wearingthe clothes for it to take effect. According to the New York Times, if you wear someone else’s white coat and believe it came from a doctor, your ability to pay attention dramatically increases, but nothing happens if you think it came from a painter. “You have to wear the coat, see it on your body and feel it on your skin for it to influence your psychological processes,” Dr. Galinsky said, before he went on to explain how dressing like a pimp on Halloween made him feel more self-assured. We’ll pass on the feather boa and walking stick, thanks — but we’ll go ahead and get those Carven heels now, thank you very much! (NYT)

Newsflash

Since I was gone for the most part of May, lets have a little recap about what happened last month.

– Fashion Icon Anna Dello Russo will be designing for HM

-Vogue finally decides to bend its arm and creates a policy, or more like a ban on models that are below their ideal weight (in other words anorexic looking models). Lets see how much they actually stick to their policy.

– Chanel picked a new cover girl. But guess what? Its a boy!

-The Met Ball took place on May 10th in order to inaugurate the Costume Institute’s latest exhibition: Schiaparelli vs. Prada: Impossible Conversations . However I can’t decide what was more worthy of attention, the exhibition itself or the delicious outfits the guest celebrities wore to the event. Here are a few of my top picks.

"Schiaparelli And Prada: Impossible Conversations" Costume Institute Gala

 Camilla Belle

"Schiaparelli And Prada: Impossible Conversations" Costume Institute Gala

Thank you Lana Del Rey, for always representing us pale girls so beautifully.

"Schiaparelli And Prada: Impossible Conversations" Costume Institute Gala

Golden girl Jessica Alba.

"Schiaparelli And Prada: Impossible Conversations" Costume Institute Gala

Personal Fashion Muse: SJP in Valentino.

"Schiaparelli And Prada: Impossible Conversations" Costume Institute Gala

Amy Adams.

"Schiaparelli And Prada: Impossible Conversations" Costume Institute Gala

Anja Rubik… I guess hipbones are the new cleavage.

"Schiaparelli And Prada: Impossible Conversations" Costume Institute Gala

Jessica Biel & Justin Timberlake.

"Schiaparelli And Prada: Impossible Conversations" Costume Institute Gala

Queen of the sideboob: Gwyneth Paltrow (damn that was hard to spell)

"Schiaparelli And Prada: Impossible Conversations" Costume Institute Gala

Karlie Kloss in and with Jason Wu.

Images retrieved from: Fashionista, Refinery29, Vogue UK and The Huffington Post.

Sole Mate

SHOES!!! OMG SHOES!!!

Designers seriously outdid themselves this season with the shoes they designed for their upcoming collections.

Here’s my top 3…

Just had a shoegasm

Gucci

MY NEXT SHOES

Yves Saint Laurent

shoes! OMG shoes!

Thakoon.

And a runner up:

Celine

Although this pair didn’t make it to my top 3 shoes of fashion month, any fashionista knows that whatever Phoebe Philo says, is the law.

It must suck to be you!!

So Charlotte Casiraghi  is not only the Princess of Monaco and one of the most beautiful women alive , but now she can add Model and “face of one of the most important luxury brands in the world, Gucci” to her curriculum. Charlotte will be featured in this season’s Gucci campaigns making her famous not only for her partying and jet setting but also for having her face next to some of the most desired products on the planet. Must be good to be her!!

First Look: Royal Princess Charlotte Casiraghi’s “Forever Now” Campaign for Gucci